21 Aug Why you need a Responsive Website in 2017, 2018 and even in 2020?
With the revolution of mobile technology and as the shift from desktop internet users to mobile users, mobile users become primary. People preferring to surf the internet on mobile instead of a computer and as it is now clear that we have more mobile internet users compare to computer users. Start phone giving the excellent control and the time has gone when the data was too costly and mobile browsers are not that capable to provide good web experience.
Along with this growth in the mobile industry, it becomes a necessity for each webmaster to focus on the mobile user experience. In the past time, webmasters provided a different site for mobile that loads faster and has a simple user interface without any visual effects and all. It helped a lot to load the site in mobile but in a minimal way. And you always miss the charm of website design and elements on mobile. Here we needed a responsive layout for a website where a single website adjusts according to the screen resolution.
A website that adjusts all the on-page elements and fits any screen for perfect user experience without minimizing the visual experience is called responsive layout. Twitter’s Bootstrap framework is the best CSS bundle to build responsive websites.
In other words, in the responsive website, you will never see the horizontal scrollbar. Not in any devices. Screen layout detects the screen resolution and all the elements are arranged accordingly to provide a streamlined experience in any size.
Why you need a responsive website?
User experience is the main point here. If your site does not appear properly and user not able to interact with it easily, they will left. According to Google, 53% of mobile users also abandon a site if the site takes more than 3 seconds to load.
A responsive website aimed to provide a fast, functional interface with great design on any screen. It will boost your conversation rate and likely to hold the users on the website.
Search engine prefers responsive layouts
Mobile-friendly websites are given precedence by search engines like Google and Bing as they offer a better user experience. Even Google already announced the mobile first index algorithm roll out by end of the year.
To provide fast speed website experience in mobile, Google already launched AMP pages and it already serving the very fast experience in internet surfing. So it is straight if your site is not mobile-friendly you will be kicked out from the ranking race. If you are willing to get business clients from the internet then responsive site is the first and most important step you need to take.
Benefits Are On Both Side
Yes, by implementing the responsive site, one for all, your users will get great experience and along with that you as a webmaster also get the benefit. You will not need to manage the two different sites for desktop and mobile and focus the marketing and SEO of single site instead of two different sites. It will be cost-effective as no need to spend on the second website separately. Conversation rate from mobile will increase and your website will rank better in search engines.
A responsive mobile-friendly website is not only an essential resource for today, it for tomorrow too. Mobile users increasing day by day and it will be the basic thing to target the mobile traffic. The responsive website always delivers a streamlined experience for all no matter which device used. Invested in the responsive website will definitely give returns by increased user engagement and high ROI.
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